AlmapBBDO entre as agências mais ousadas e criativas pela Contagious Pioneer 2019

Agência é a única latino-americana da lista, selecionada pelos editores da publicação.

A plataforma britânica Contagious, especializada em insights e performance, divulgou seu ranking global de agências que elevaram os padrões da criatividade, inovação e excelência ao longo do ultimo ano — e a AlmapBBDO figura entre elas. Única agência latino-americana da lista, a AlmapBBDO aparece em terceiro lugar, sendo destacada pela campanha “Neymarless” criada para GOL Linhas Aéreas.

A Contagious Pioneer é elaborada pelo time editorial da publicação, formado por editores e especialistas, que levam em consideração os cases publicados na plataforma e os resultados trazidos às marcas e aos anunciantes. Contagious Pioneers 2019: The best and bravest agencies on the planet

Contagious is pleased to announce the Contagious Pioneers 2019 – our global ranking of the agencies that consistently set the standard for creativity, innovation and excellence in marketing.

As in previous years, the ranking is based on a rigorous analysis of campaigns featured on Contagious I/O – an online intelligence tool and database of the most innovative and effective marketing in the world.

In order, the 2019 winners are: 1 .Colenso BBDO, Auckland | 2 . McCann, London | 3 . AlmapBBDO, Sao Paulo | 4 . BBDO, New York | 5 . CHE Proximity, Melbourne | 6 . Wieden & Kennedy, Portland | 7 . Mother, London | 8 . BBH, London | 9 . TBWA/Raad, Dubai | 10 / David, Miami.

We evaluate agencies on the quantity of their work featured on Contagious I/O throughout 2018. Only campaigns that demonstrate the highest levels of creativity and strategic thinking are chosen for inclusion on I/O. The final score also considers factors such as the ratio of campaigns created to the number of clients they were created for.

‘There is no shortcut to becoming a Contagious Pioneer agency other than consistently producing exceptional work for your clients,’ said Alex Jenkins, Contagious editorial director. ‘For an agency to have work featured on Contagious I/O is already a brilliant achievement. To be producing work that is regularly featured on the platform is truly extraordinary and deserves credit and recognition.

‘Our team of writers, editors and strategists at Contagious have extremely high standards and look for truly original marketing ideas built around creativity, technology and behavioural psychology.’

Paul Kemp-Robertson, Contagious founder, said: ‘The criteria behind the ContagiousPioneers rankings are deliberately democratic. No entry fees, no spray and pray. Since 2004, the Contagious editorial team has built a fiercely protected reputation for identifying the world’s most innovative, disruptive and agenda-setting ideas. For an agency to earn Pioneer status, it therefore takes bravery, ingenuity and consistent originality across a range of clients and categories. It’s a phenomenal achievement.’

About Contagious I/O — The Contagious Intelligence tool (or Contagious I/O) is an inspiration resource, filled with best-in-class commercial creativity and strategic thinking from across the world. I/O is our daily examination of the world’s best and brightest brands, innovative marketing ideas and breakthrough creativity. We don’t just report on the world’s best marketing, we uncover the strategy, the context and the results behind the world’s best marketing, providing learnings you can apply to your own campaigns. Contagious I/O is also a shortcut to more effective campaigns. Search and filter by business objective, product sector, audience demographic and media channel to instantly find case studies that match your needs.

About Contagious — Contagious is a creative and strategic intelligence service that helps ad agencies and brands deliver more creative, innovative and effective marketing. Its intelligence is delivered remotely, through an online tool and award-winning magazine, and in person, through its events and advisory service. Headquartered in London, Contagious also has offices in New York, Singapore and São Paulo. To learn more about Contagious and how it helps marketers ignite exceptional ideas visit our site.

Contagious is an independent company was founded by Paul Kemp-Robertson and Gee Thomson in 2004.